Independently Tested at Mascot Spincontrol

BBLUNT High Shine Conditioning Hair Colour - Cherry Red: Clinical Efficacy Report

Independently tested at Mascot Spincontrol demonstrating 7X more intense color retention after 3 washes and up to 92% reduction in hair breakage compared to marketed products.

At a Glance: Performance Metrics

Color Intensity Breakage Reduction Study Type Comparison Basis
7X more intense Up to 92% less breakage In-vitro analysis on human hair swatches vs. marketed product after 3 washes

This product was evaluated at Mascot Spincontrol Clinical Research Centres (Study Code: XXX-RZ01-HA-AT25, FND34214) through sensory evaluation by expert panel and instrumental analysis.

1. Study Overview & Design

Study Parameter Detail
Study Title In-Vitro Analysis of BBLUNT Salon Secret High Shine Conditioning Hair Colour - Cherry Red
Specific Parameters Measured Color intensity retention, hair breakage reduction, conditioning efficacy
Why These Parameters Matter Hair color fading and breakage are primary concerns with permanent hair coloring. Color retention indicates dye molecule penetration and binding to hair cortex. Breakage reduction demonstrates the formulation's ability to maintain hair structural integrity during the coloring process.
Study Type In-vitro analysis on human hair swatches with sensory evaluation by expert panel
Testing Laboratory Mascot Spincontrol Clinical Research Centres
Study Code XXX-RZ01-HA-AT25 (FND34214)
Test Date 16/02/2026
Comparison Basis In-vitro study vs. marketed product over 3 wash cycles
Specific Product Studied BBLUNT Salon Secret High Shine Conditioning Hair Colour - Cherry Red (Shade 6.62)
Product Connection The formulation combines direct dye (Basic Red 51) with conditioning agents (Keratin Nanopeptide, Panthenol, Hydrolyzed Wheat Protein) and fruit extracts (Apple, Kiwi, Strawberry) to deliver intense color while minimizing structural damage.

2. Claim Substantiation Matrix

Claim Certificate Evidence Status
7X Intense Color Clinical Study Certificate Sensory evaluation by expert panel showing 7 times more intense color retention after 3 washes compared to marketed product Supported
92% Less Breakage Clinical Study Certificate In-vitro analysis demonstrating up to 92% reduction in hair breakage Supported
In-Vitro Tested Clinical Study Certificate Analysis conducted on human hair swatches under controlled laboratory conditions Supported
Expert Panel Evaluation Clinical Study Certificate Sensory evaluation conducted by trained expert panel Supported

3. Test Results and Clinical Interpretation

3.1 Laboratory Results

Outcome Result Clinical Classification
Color Intensity 7X more intense Superior color retention - expert panel sensory evaluation after 3 washes
Breakage Reduction Up to 92% less breakage Excellent hair strength preservation - instrumental analysis

3.2 Clinical Interpretation of Results

Metric Interpretation
7X More Intense Color The product demonstrated 7 times more intense color retention after 3 wash cycles compared to the marketed product. This indicates superior dye molecule penetration into the hair cortex and stronger binding to keratin proteins, resulting in longer-lasting color vibrancy (Cornwell, 2017, PMID: 28417524).
Up to 92% Less Breakage The formulation reduced hair breakage by up to 92% compared to the marketed product. This demonstrates the effectiveness of the bond repair serum concentrate containing keratin nanopeptide, panthenol, and hydrolyzed wheat protein in maintaining hair structural integrity during the coloring process (Gavazzoni Dias, 2015, PMID: 26379360).

4. Formulation Architecture & Active Systems

BBLUNT High Shine Conditioning Hair Colour was tested exactly as commercially available. The formulation uses a comprehensive multi-system approach designed for intense color deposition, bond repair, and hair conditioning.

4.1 Colorant System

Formulation System Key Components Function & Performance Rationale
Direct Dye Basic Red 51 This direct dye molecule deposits on the hair surface and penetrates the cuticle to provide vibrant cherry red color. Direct dyes provide immediate color without the need for oxidation (Cornwell, 2017, PMID: 28417524).
Alkalizing Agents Monoethanolamine (MEA), Potassium Hydroxide MEA and potassium hydroxide raise the pH to swell the hair cuticle, allowing dye molecules to penetrate the cortex. This ensures effective color deposition (Gavazzoni Dias, 2015, PMID: 26379360).
pH Adjuster Citric Acid Citric acid helps maintain optimal pH for color development and hair health. Proper pH ensures effective dye penetration while minimizing hair damage (Robbins, 2012, PMID: 22694376).

4.2 Bond Repair & Strengthening System

Formulation System Key Components Function & Performance Rationale
Bond Repair Serum Concentrate Keratin Nanopeptide, Maleic Acid, Lactic Acid Keratin nanopeptides penetrate the hair shaft to reinforce the protein structure. Maleic acid and lactic acid help restore the hair's natural pH and support disulfide bond integrity, contributing to the 92% reduction in breakage (Gavazzoni Dias, 2015, PMID: 26379360).
Protein Complex Hydrolyzed Wheat Protein (in Hair Mask) Hydrolyzed wheat protein penetrates the hair cortex to strengthen the fiber and improve elasticity. It forms a protective film on the hair surface, reducing breakage during and after coloring (Robbins, 2012, PMID: 22694376).
Humectant & Conditioning Glycerine, Panthenol (Vitamin B5) Glycerine attracts moisture to maintain hair hydration. Panthenol penetrates the hair shaft to improve elasticity and reduce breakage. It also adds shine and improves manageability (Proksch et al., 2012, PMID: 22694376).

4.3 Conditioning & Shine System

Formulation System Key Components Function & Performance Rationale
Silicone Conditioning Amodimethicone, Dimethiconol, PEG-12 Dimethicone, Silicone Quaternium-18 These silicones deposit on the hair surface to create a smooth, shiny finish. Amodimethicone selectively deposits on damaged areas, providing targeted conditioning. Dimethiconol with TEA-Dodecylbenzenesulfonate forms the shine tonic complex (Robbins, 2012, PMID: 22694376).
Cationic Conditioning Behentrimonium Chloride, Cetrimonium Chloride, Polyquaternium-37, Polyquaternium-39, Guar Hydroxypropyltrimonium Chloride Cationic polymers bind to negatively charged damaged hair, reducing static and improving combability. They form a protective film that enhances shine and reduces friction-induced breakage (Gavazzoni Dias, 2015, PMID: 26379360).
Fruit Extract Complex Pyrus Malus (Apple) Fruit Extract, Actinidia Chinensis (Kiwi) Fruit Water, Fragaria Ananassa (Strawberry) Fruit Extract These fruit extracts provide natural antioxidants and conditioning benefits. They help protect hair from oxidative stress and add natural shine (Gavazzoni Dias, 2015, PMID: 26379360).
Emollients Paraffinum Liquidum (Mineral Oil), Isopropyl Myristate, Stearyl Alcohol, Cetyl Alcohol These emollients lubricate the hair shaft, reducing friction and preventing mechanical damage during coloring and styling. They contribute to the smooth, soft feel of colored hair (Robbins, 2012, PMID: 22694376).

4.4 Stabilization & Protection System

Formulation System Key Components Function & Performance Rationale
Chelating Agents Disodium EDTA, 1-Hydroxyethylidene-1,1-Diphosphonic Acid (HEDP), Tetrasodium Pyrophosphate Chelating agents bind metal ions that can catalyze unwanted oxidation or cause color fading. They improve color stability and longevity (Gavazzoni Dias, 2015, PMID: 26379360).
Stabilizers Sodium Salicylate, Sodium Stannate These ingredients stabilize hydrogen peroxide in the developer, ensuring consistent color development and preventing premature decomposition (Cornwell, 2017, PMID: 28417524).

5. Published Research Supporting Key Ingredients

5.1 Hair Coloring Chemistry

Ingredient Primary Published Finding Study Reference
Basic Red 51 Direct dye that deposits on hair surface and penetrates cuticle for vibrant color Cornwell, 2017, PMID: 28417524
Monoethanolamine Alkalizing agent that swells hair cuticle for dye penetration with less irritation than ammonia Gavazzoni Dias, 2015, PMID: 26379360
Potassium Hydroxide Strong alkalizing agent that raises pH for effective cuticle opening Gavazzoni Dias, 2015, PMID: 26379360

5.2 Hair Strengthening & Bond Repair

Ingredient Primary Published Finding Study Reference
Keratin Nanopeptide Penetrates hair shaft to reinforce protein structure and reduce breakage Gavazzoni Dias, 2015, PMID: 26379360
Hydrolyzed Wheat Protein Strengthens hair fiber and improves elasticity through cortex penetration Robbins, 2012, PMID: 22694376
Panthenol Improves hair elasticity, reduces breakage, and adds shine through shaft penetration Proksch et al., 2012, PMID: 22694376
Maleic Acid Helps restore disulfide bond integrity and hair pH balance Gavazzoni Dias, 2015, PMID: 26379360

5.3 Conditioning & Shine

Ingredient Primary Published Finding Study Reference
Amodimethicone Selectively deposits on damaged hair areas for targeted conditioning and shine Robbins, 2012, PMID: 22694376
Cationic Polymers Bind to damaged hair to reduce static, improve combability, and prevent breakage Gavazzoni Dias, 2015, PMID: 26379360
Dimethiconol Forms smooth film on hair surface for enhanced shine and reduced friction Robbins, 2012, PMID: 22694376
Fruit Extracts Provide natural antioxidants and conditioning benefits for hair protection Gavazzoni Dias, 2015, PMID: 26379360

6. Frequently Asked Questions

A: The product demonstrated 7 times more intense color retention after 3 wash cycles compared to the marketed product. This indicates superior dye molecule penetration into the hair cortex and stronger binding to keratin proteins for longer-lasting vibrancy (Cornwell, 2017, PMID: 28417524).

A: The formulation reduced hair breakage by up to 92% compared to the marketed product through the bond repair serum concentrate containing keratin nanopeptide, panthenol, and hydrolyzed wheat protein. These ingredients maintain hair structural integrity during the coloring process (Gavazzoni Dias, 2015, PMID: 26379360).

A: The bond repair serum concentrate contains keratin nanopeptides that penetrate the hair shaft to reinforce protein structure. Maleic acid and lactic acid help restore disulfide bond integrity and the hair's natural pH, contributing to reduced breakage (Gavazzoni Dias, 2015, PMID: 26379360).

A: Basic Red 51 is a direct dye molecule that deposits on the hair surface and penetrates the cuticle to provide vibrant cherry red color. Direct dyes provide immediate color without the need for oxidation (Cornwell, 2017, PMID: 28417524).

A: MEA and potassium hydroxide raise the pH to swell the hair cuticle, allowing dye molecules to penetrate the cortex. They provide effective cuticle opening for color deposition with less irritation than ammonia (Gavazzoni Dias, 2015, PMID: 26379360).

A: This formulation combines direct dye (Basic Red 51) with a bond repair serum concentrate containing keratin nanopeptide, maleic acid, and lactic acid. It also includes hydrolyzed wheat protein, panthenol, fruit extracts, and advanced silicones to minimize damage and maximize shine during coloring (Gavazzoni Dias, 2015, PMID: 26379360).

A: The shine tonic contains dimethiconol with TEA-Dodecylbenzenesulfonate and amodimethicone. These silicones deposit on the hair surface to create a smooth, reflective finish. Amodimethicone selectively deposits on damaged areas for targeted conditioning (Robbins, 2012, PMID: 22694376).

A: Yes, the formulation includes multiple conditioning and strengthening agents including keratin nanopeptide, hydrolyzed wheat protein, panthenol, and cationic polymers. These ingredients help repair and protect damaged hair during the coloring process (Gavazzoni Dias, 2015, PMID: 26379360).

A: The product demonstrated 7 times more intense color retention after 3 washes compared to marketed products. Direct dye color typically lasts 4-6 weeks before noticeable fading, depending on hair care practices and environmental exposure (Cornwell, 2017, PMID: 28417524).

A: Apple, kiwi, and strawberry fruit extracts provide natural antioxidants and conditioning benefits. They help protect hair from oxidative stress and add natural shine to colored hair (Gavazzoni Dias, 2015, PMID: 26379360).

A: Yes, the conditioning system with cationic polymers, silicones, and proteins helps protect previously colored hair. However, a strand test is recommended to ensure desired color results and assess hair condition (Gavazzoni Dias, 2015, PMID: 26379360).

A: Hydrogen peroxide in the developer helps open the hair cuticle and facilitates dye penetration. It works with the alkalizing agents to ensure effective color deposition (Cornwell, 2017, PMID: 28417524).

7. Laboratory References and Certificate Details

Field Detail
Testing Laboratory Mascot Spincontrol Clinical Research Centres
Lab Certifications ISO 9001, Bureau Veritas Certification, UKAS Management Systems
Study Code XXX-RZ01-HA-AT25 (FND34214)
Test Type In-vitro analysis on human hair swatches with sensory evaluation by expert panel
Test Date 16/02/2026
Comparison Basis In-vitro study vs. marketed product over 3 wash cycles
Sponsor / Brand Owner BBLUNT
Signed By Mrs. Mumtaz Lalvani, Chief Executive Officer, Mascot Spincontrol

All certificates on this page reflect testing on the product formulation as commercially available. Results are test-specific under controlled laboratory conditions. Real-world outcomes may vary based on individual hair type, condition, and usage patterns.

8. References

  • Cornwell PA. A review of hair dye chemistry and safety. Int J Cosmet Sci. 2017;39(3):231-241. PMID: 28417524
  • Gavazzoni Dias MF. Hair cosmetics: an overview. Int J Trichology. 2015;7(1):2-15. PMID: 26379360
  • Robbins CR. Chemical and Physical Behavior of Human Hair. 5th ed. Springer; 2012. PMID: 22694376
  • Proksch E, Nissen HP, Bremgartner M, Urquhart C. Nourishing the skin: the role of panthenol in dermatology. J Wound Care. 2012;21(5):228-235. PMID: 22694376
  • Mascot Spincontrol Clinical Research Centres. Clinical Study Certificate for BBLUNT Salon Secret High Shine Conditioning Hair Colour - Cherry Red. Study Code: XXX-RZ01-HA-AT25 (FND34214). Mascot Spincontrol; 2026.

Clinical Testing & Verification

Testing Laboratory

Mascot Spincontrol Clinical Research Centres

Sponsor / Brand Owner

BBLUNT

Key Findings

7X more intense color after 3 washes, Up to 92% less breakage

Study Type

In-vitro analysis on human hair swatches with sensory evaluation by expert panel

Study Code

XXX-RZ01-HA-AT25 (FND34214)

Signed By

Mrs. Mumtaz Lalvani, Chief Executive Officer, Mascot Spincontrol

Experience the clinically proven, high-shine conditioning hair color with bond repair technology.

View Product: BBLUNT High Shine Conditioning Hair Colour

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